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NEW Brand Partnerships & A NEW Podcast?! 🤑
Ashleigh Warren
June 10, 2023
Are you looking for some great brand partnerships that align with your creativity and audience interests? 📈
Check these out!
Brand: FY24 Backyard Movie Night
Partnership: Backyard Movie Night is now EPIC with the Epson EpiqVision Mini EF12 Smart Streaming Laser Projector! The Epson EpiqVision Streaming Laser Projector makes it easy to stream bright images from virtually anywhere - even outside. Simply power on the projector and start streaming your favorite content up to an epic 150". Try our projector and share your experience on social media!
Compensation: Your Quote + Free Product
Niche Fit: Family, Lifestyle
Brand: Ninja
Partnership: We have an exciting opportunity for a select number of partners to test out the newest Ninja Kitchenware. Though it won't be launched to the general public until later this year, we want to partner with you to be one of the very first to try it out! You’ll use the product, create social-style content for internal brand testing, and provide first-hand consumer feedback pre-launch.
Since this product has not yet been announced, you will be required to sign a non-disclosure agreement in order to proceed with the partnership. Until an NDA is signed, we are not able to reveal any information about the product but are confident you would be excited/passionate about the opportunity.
Deliverables: Two TikTok/IG Reel-Style Videos: Create (2) fun videos using the product as if you were sharing with your audience (NOT to be posted to social)
20-45 seconds in duration
Full creative brief to be provided prior to content creation
Compensation: Your Quote + Free Product
Niche Fit: Food, Lifestyle, Family
Brand: Fit Face
Partnership: Welcome to Fit Face's Ambassador Influencer Program! As an ambassador, your job is to showcase how our high-performance CLASSIC+ Set complements a strong, athletic lifestyle. You'll create engaging content, promote skincare health among your followers, and inspire them to treat their skin as well as their bodies.
As a perk, you'll receive a unique promo code and an attractive CPA to offer your audience a discount, helping us track the reach of your influence. We can't wait to see how you fuse our brand narrative with your powerful fitness journey.
Compensation: Commission + Free Product
Niche Fit: Fitness, Lifestyle
Brand: Wellness® Good Kitty™
Partnership: Wellness® Good Kitty™ is launching at Costco with an exclusive Variety Pack that will feature two natural, crave-worthy recipes with added health benefits. Through this campaign, we want to create awareness for Wellness® Good Kitty™ as well as drive traffic & trial to Costco.
We're looking for cat parents to share the news by showcasing the special bonding moments between themselves and their cat(s), including how their cats enjoy Wellness® Good Kitty™ at mealtime.
Compensation: Your Quote + Free Product
What niche is this great for: Pets
Brand: TAL Hydration
Partnership: Using our signature coffee tumblers, we want to see your latte art, unique recipes, or how to's! Don't forget to pair your REEL with the hashtag #CoffeeTALk
Compensation: Free bundle of TAL coffee tumblers
Niche Fit: Coffee, Lifestyle
Brand: Ritual
Partnership: We’re Ritual — a wellness company on a mission to turn healthy habits & nutrition into a daily ritual. We are proudly made by skeptics for skeptics so you can feel confident about the products you’re using daily.
We’re calling all fellow label readers and vitamin skeptics to share our one-of-a-kind and Made Traceable™ products. That's why we created the The Ritual Ambassador Program - an opportunity to share our obsessively researched products with your community while earning a commission for every sale driven by your unique URL. It's easy, share your favorite Ritual products and earn $50 for every sale along the way. Not to mention, you’ll be the first to know about product launches and brand updates with some fun perks along the way. We understand that you know your audience best, so we want you to share the content most relevant to your audience on the platform that you think is best!
Compensation: Commission + Free Product
Niche Fit: Health & Wellness
Brand: North Spore
Partnership: We just launched 'The BlocksBox," a monthly mushroom grow kit subscription that allows you to grow your own fresh, edible, USDA-certified organic mushrooms in your own home! Each kit comes with three 5 lb. blocks, which should produce between 2-3 flushes each. And our beginner-friendly kit features mushrooms that are easy to grow. (Bonus: When your block stops growing indoors, you can plant it outdoors to get another flush!)
Who Should Apply
You love to grow (or would love to learn how) to grow your own delicious edible mushrooms indoors!
Your blog or social media features one or more of the following: cooking, healthy living, sustainable living, gardening, homesteading, or nutrition and wellness.
You live in the USA.
Compensation: Free Product
Niche Fit: Food, Lifestyle, Health & Wellness
PITCHING TIPS
Aim to pitch packages that include high-priced items like videos (Reels, TikTok, and stories). Never just pitch a single feed post.
When pitching, go HARD on the specific value you will add to the brand with your content, engagement rate, experience, and community. Not necessarily your follower count.
Always try to stay in line with your niche, and when in doubt, ask your audience in your stories! "Hey guys, would you be interested in brand x? "Do you like brand x?"
Do a poll and let the numbers speak for themselves! That would be great data to share with the brand you pitch as well—a screenshot of the poll results in their favor.
Check out this article here for some general information on how to create a media kit if you don’t know how and you definitely want to continue reading my emails. We’re going to break down how to create a media kit that actually attracts brands real soon!
As a baseline, the industry standard is $100 per 10,000 followers. This basic formula does not take into account video content, your engagement rate, niche worth, usage rights, expertise, or the time it costs you to put the deliverables together, all of which should be factored into your pricing.
Be prepared to negotiate, and always push for a little more than you think you can get.
Most 4-figure plus deals are landed on calls with a brand, not back and forth via email or DM, so always offer and encourage a meeting with the brand to discuss their campaign vision and current marketing goals.
Let your personality, readiness, creativity, and professionalism shine through.
You will get the best offer that is reflective of your current content quality, engagement rate, AND the strength of your pitch.
Don’t let this newsletter be your only source of opportunity. You should be actively looking for brands relevant to your niche and consistently pitching yourself every 4–8 weeks to these brands.
And remember if a brand says no, it's not a forever no, it's just no right now :)
I cannot tell you how many clients over the course of my career told me no/not interested during my first pitch.
I also cannot tell you how many creators I know who have landed pitches that the brand originally said no to.
The power is always in a well-executed follow-up and being able to prove your worth.
Don't wait for money to come to you, go to money.
Have an amazing day!
Ash
My New Podcast 🚀
officially a podcaster 🥹 feeling a little burnt out? This space is for you.
this podcast is designed for creators of all kinds seeking to overcome burnout and find a renewed sense of peace, clarity, and wealth.
join me as we explore our deepest selves and our truest potential.
episode one is out now and is titled Reality TV, Failure & Suicide: Part I
it's been a wild two years ... hear all about it in this episode and next week's Wednesday episode.
👉🏾 be sure to subscribe and if something I said resonated with you, pleez leave a review. It would mean the world 🥺
Did you learn something new from today's newsletter? |