Here's your easy guide to scoring a spot on the Explore Page every single time.

Get ready to make some waves on Instagram!

Step 1: Decode Your Impressions

Begin by understanding where your impressions are stemming from.

To do this, navigate to your six latest posts and tap “View insights” for each one.

You'll find “impressions” and non-follower engagement as you scroll down.

This reveals where your posts are gaining traction.

This knowledge allows you to gauge how your content is being received and the proportion of views from your followers.

If your impressions are mostly from followers, it indicates your content is not reaching fresh faces, signaling a need to tweak your content strategy to cater to a new audience.

Step 2: Be Distinctive

To make an impact on the Explore page, incorporate bold and straightforward text on your carousel's initial slide and Reel covers.

Given that users usually see 15+ posts on their Explore page, ensure your post isn't lost in the crowd due to hard-to-read text.

Step 3: Hook 'em in

A killer hook can make a post go viral. It's as simple as popping a fun question, surprising your audience, or using a fascinating pic or video.

Check out your Explore page right now. 

What's making you want to click? Does that photo, video, or carousel have high engagement?

Snag that hook, tweak it to suit your style and your niche, and you're good to go!

Step 4: Be the Solution

Want to reach the masses? Be of help!

The Explore page is brimming with educational, inspirational, or entertaining stuff.

Don't swim against the current. Instead, go with what naturally works on the platform.

Keep an eye on how your audience responds to your posts. Are they loving and sharing? Learning and saving? Engaging and commenting?

Aim to create content that triggers interaction.

Remember, Insta-success isn't about luck.

It's all about consistency and strategy.

You got this!

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