Brand Partnership Newsletter: October 13th Edition 🤑

This Week’s Brand Partnership Newsletter

Are you looking for some great brand partnerships that align with your creativity and audience interests? 📈

Brand: AAA

We are looking for a creator in the ACG footprint to help educate older Gen Z and Millennials on the benefits of having a AAA Membership to ultimately grow Membership sales and reach a younger audience.

We are looking for creators who specialize in travel hacks or financial hacks/tips.

In order to be considered for this campaign, you do currently have to reside in one of the following states: CO, NE, ND, MN, IA, WI, IL, IN, MI, TN, NC, SC, GA, or FL.


Compensation: Paid Campaign

Niche Fit: Travel and financial hacks

Brand: Vivian


Partnership: Vivian is looking for Healthcare Professionals who are creators with +10K followers on Instagram and YouTube to collab this Fall/Winter Season. We are looking for creators who want to introduce Vivian to their audience in an engaging and creative way.

 
Compensation: Paid campaign + Free product

Niche Fit: Healthcare

Brand: Roman

Partnership: We're looking for talented creators who are strong editors and know their way around the TikTok app to create content for our brand. This content would NOT be posted to your feed and is for brand use only. This is a paid collaboration, so apply below and we can start discussing rates!

You do NOT need to be experiencing hair loss to participate in this campaign.

25+

All good with providing usage rights for the content.


Compensation: Paid Campaign

What niche is this great for: UGC Creators

Brand: Terra

Partnership: At Terra, our mission has always been to use the best of nature and technology to create innovative and sustainable personal care products.

When your little one enters the world, Terra 85% Plant-Based Diapers and 100% Bamboo Wipes are right there to protect their soft delicate skin from day one.


Compensation: Paid Campaign + Free product

Niche Fit: Parents, Babies

Brand: Lull

Partnership: Find comfort beyond your dreams with Lull! ☁

We want you to share how you get the best sleep with your Lull mattress! Discover how a Lull mattress can redefine your sleep experience, providing unmatched comfort and support.


Compensation: Paid Campaign + Free Product

Niche Fit: Lifestyle, Home Decor

Brand: ZenWTR

Partnership: As the leaves change and the air gets crisper, we want your content to reflect the feeling of fall. Think of warm color palettes, cozy outdoor scenes, and the joy of staying hydrated during your autumn adventures. Whether you're exploring colorful forests, sipping ZenWTR by a bonfire, or enjoying fall activities, let's showcase how ZenWTR fits into your seasonal routine.


Compensation: Paid Campaign + Free Product

Niche Fit: Lifestyle, Wellness

There’s A New Brand Partnership App 👀

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Spending a fortune on courses, masterminds and coaching…

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The frustration of being inspired by content in your feed but having no idea how to produce or edit it for yourself…

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Learn how to land monthly recurring paid brand partnerships through the first creator audio education app powered by advanced AI technology, real time strategy updates, creator insights, and industry expert experience.

Get real-time relevant bite-sized sessions (100+ rn) you can listen to while you scroll through social so you can actually act on what you’re learning or listen on screen lock while on the go. Most are under 15 mins long.

Plus, inside there’s something called “The Creator Gear Fund” which is wild. A monthly scheduled giveaway of all the tech creators need to excel 😱

PITCHING TIPS

Aim to pitch packages that include high-priced items like videos (Reels, TikTok, and stories). Never just pitch a single feed post.

When pitching, go HARD on the specific value you will add to the brand with your content, engagement rate, experience, and community. Not necessarily your follower count.

Always try to stay in line with your niche, and when in doubt, ask your audience in your stories! "Hey guys, would you be interested in brand x? "Do you like brand x?"

Do a poll and let the numbers speak for themselves! That would be great data to share with the brand you pitch as well—a screenshot of the poll results in their favor.

We created a NEW private Canva template that my students are currently using, and it POPS hard for brands.

I’ve used it myself to land a deal worth over $3,500.

Want it?

Respond to this email.

As a baseline, the industry standard is $100 per 10,000 followers. This basic formula does not take into account video content, your engagement rate, niche worth, usage rights, expertise, or the time it costs you to put the deliverables together, all of which should be factored into your pricing.

Be prepared to negotiate, and always push for a little more than you think you can get.

Most 4-figure plus deals are landed on calls with a brand, not back and forth via email or DM, so always offer and encourage a meeting with the brand to discuss their campaign vision and current marketing goals.

Let your personality, readiness, creativity, and professionalism shine through.

You will get the best offer that is reflective of your current content quality, engagement rate, AND the strength of your pitch.

Don’t let this newsletter be your only source of opportunity. You should be actively looking for brands relevant to your niche and consistently pitching yourself every 4–8 weeks to these brands.

And remember, if a brand says no, it's not a forever no, it's just no right now :)

I cannot tell you how many clients over the course of my career told me no/not interested during my first pitch.

I also cannot tell you how many creators I know who have landed pitches that the brand originally said no to.

The power is always in a well-executed follow-up and being able to prove your worth.

Don't wait for money to come to you, go to money.