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- Brand Partnership Newsletter: July 7th Edition 🤑
Brand Partnership Newsletter: July 7th Edition 🤑
This Week’s Brand Partnership Newsletter.
Are you looking for some great brand partnerships that align with your creativity and audience interests? 📈
Check these out!
Brand: Omax Health
Partnership: We are looking for lifestyle, health/wellness and/or beauty creators to share about Omax Health Cyrofreeze CBD Roll-On in an Instagram Reel.
Compensation: Instagram Reels - $2,000
You will receive an Omax Health Cryofreeze CBD Roll-on
Niche Fit: Health, Wellness, Beauty, Lifestyle
Brand: VSP
Partnership: Healthy eyes are always in style. VSP open enrollment is happening this fall and we are looking for creators to share about VSP vision plans in an Instagram Reel.
Compensation: Reel - $1,300
Creators selected to create two reels will receive an additional $1,300
Niche Fit: Health, Wellness, Beauty, Lifestyle
Brand: IdHAIR North America
Partnership: ✨ Authentic Experience: We value authentic content and believe in the power of real experiences. This campaign allows you to authentically engage with our product/service and share your honest thoughts, opinions, and experiences with your followers. Your genuine experience will resonate with our audience and create a meaningful connection.
✨ Showcase Your Creativity: We want you to unleash your creativity and bring your unique style and perspective to the campaign. Whether it's through stunning visuals, compelling storytelling, or innovative content formats, we encourage you to showcase your creative skills and captivate the audience.
✨ Product Benefits: Our products offer several key benefits that our followers will love. [We will send you exact details on the products once they are selected for you].
By highlighting these benefits in your content, you can demonstrate why our products are worth trying and how they can positively impact our followers' lives.
Compensation: $50 to $200 USD
What niche is this great for: US-Based Wellness, Beauty, Lifestyle
Brand: Wonderskin
Partnership: We’ve combined the maximum color payoff of a lipstick with the all-day staying power of a stain. We'd love for you to help us portray this by joining our campaign. 👇
Compensation: Paid Campaign + Free Product
Niche Fit: Beauty, Wellness, Lifestyle
Brand: Back in the Box
Partnership: Buying awesome tech items shouldn’t have to break the bank! At Back in the Box, we’re on a mission to help you save money and prevent e-waste by refurbishing products right here in the USA that look, feel, and operate like New - all at a fraction of the cost.
Our goal with this campaign is to make a connection with your community through UGC, Stories, TikTok etc. by showcasing the impeccable quality of our products, the massive price differential between "New" and "Refurbished" electronics, and the positive impact that buying & selling refurbished electronics has on our environment. It's easy to get started, and we'll work with you every step of the way to ensure you have everything you need to tailor your content to the unique interests of your community.
Compensation: Free Product + Store Credit
Niche Fit: Lifestyle, Relationships
PITCHING TIPS
Aim to pitch packages that include high-priced items like videos (Reels, TikTok, and stories). Never just pitch a single feed post.
When pitching, go HARD on the specific value you will add to the brand with your content, engagement rate, experience, and community. Not necessarily your follower count.
Always try to stay in line with your niche, and when in doubt, ask your audience in your stories! "Hey guys, would you be interested in brand x? "Do you like brand x?"
Do a poll and let the numbers speak for themselves! That would be great data to share with the brand you pitch as well—a screenshot of the poll results in their favor.
Check out this article here for some general information on how to create a media kit if you don’t know how and you definitely want to continue reading my emails. We’re going to break down how to create a media kit that actually attracts brands real soon!
As a baseline, the industry standard is $100 per 10,000 followers. This basic formula does not take into account video content, your engagement rate, niche worth, usage rights, expertise, or the time it costs you to put the deliverables together, all of which should be factored into your pricing.
Be prepared to negotiate, and always push for a little more than you think you can get.
Most 4-figure plus deals are landed on calls with a brand, not back and forth via email or DM, so always offer and encourage a meeting with the brand to discuss their campaign vision and current marketing goals.
Let your personality, readiness, creativity, and professionalism shine through.
You will get the best offer that is reflective of your current content quality, engagement rate, AND the strength of your pitch.
Don’t let this newsletter be your only source of opportunity. You should be actively looking for brands relevant to your niche and consistently pitching yourself every 4–8 weeks to these brands.
And remember if a brand says no, it's not a forever no, it's just no right now :)
I cannot tell you how many clients over the course of my career told me no/not interested during my first pitch.
I also cannot tell you how many creators I know who have landed pitches that the brand originally said no to.
The power is always in a well-executed follow-up and being able to prove your worth.
Don't wait for money to come to you, go to money.
Have an amazing day!