Brand Partnership Newsletter: July 14th Edition 🤑

This Week’s Brand Partnership Newsletter.

Are you looking for some great brand partnerships that align with your creativity and audience interests? 📈

Check these out!

Brand: Malie Organics

Partnership: A natural skincare, haircare home & body brand from Hawai'i that uses Hawaiian botanicals to create clean, safe & pure products. All of the products are cruelty-free, vegan, and formulated without parabens, petroleum, or sulfates.

For this campaign, we are looking for creators to create high-quality UGC with the botanical butter bun for Malie Organics' social media. We want content that reflects the brand message of an organic, clean, and tranquil lifestyle.

Compensation: 1 to 3 static photos and a 30-second reel-style video- $500

Niche Fit: Health, Wellness, Beauty, Lifestyle, Any

Apply Here

Brand: QuickBooks

Partnership: We're looking for entrepreneurs and small business owners, who are also TikTok content creators, to produce 4 videos per month for QuickBooks' TikTok channel!

Compensation: Create, shoot, edit, and write post copy for 4 TikTok videos total in a month (1 per week). This will be on an on-going basis and would live on the brand's TikTok page (along with rights for paid)

$1,200 - $1,500/mo

Niche Fit: Business, Entrepreneurs

Apply Here

Brand: connectRn

Partnership: connectRN is a platform, not a staffing agency. Signing up is 100% free, and there are never any contracts or hours requirements. Nurses and CNAs have the power to choose when, where, and how they want to work. The future of healthcare will be defined by nurses and our app is designed to help them every step of the way.

The goal of this campaign is to generate brand awareness and to "stop the scroll" and make our audience want to engage and interact with connectRN. We believe creating a flexible, supportive environment where nurses can thrive at work and in life is the key to delivering the best care possible.

Compensation: $500 USD

What niche is this great for: US-based Nurses

Apply Here

Brand: L'Oreal Paris

Partnership: Create buzz and awareness around the launch of the new L’Oreal Paris products, Bright Reveal UV Lotion & Bright Reveal Niacinamide!

We are looking to partner and introduce new audiences to the L'Oreal Paris Bright Reveal line, and encourage purchases by having you share skincare transformations over the course of 30 days.

Compensation: Paid Campaign + Free Product

Niche Fit: Beauty, Wellness, Lifestyle

Apply Here

Sign up for account here

Brand: Fair Harbor

Partnership: Receive your choice of our Best Selling Men's Shorts & share your honest opinion of them. We are looking for 1 unposted video just sharing your honest opinion of the shorts and showing how you style them.

Compensation: Paid Campaign + Free Product

Niche Fit: Menswear

Apply Here

Sign up for account here

Brand: WMP Eyewear Men's Campaign

Partnership: At WMP we believe that quality eyewear shouldn’t be exclusive to designer labels. That’s why we’re committed to creating fashionable, affordable glasses that are accessible to everyone. Every product we offer — yesterday, today, and tomorrow — is (W)orn and (M)ade with (P)urpose.

Compensation: Paid Campaign + Free Product

Niche Fit: Menswear

Apply Here

Sign up for account here

PITCHING TIPS

Aim to pitch packages that include high-priced items like videos (Reels, TikTok, and stories). Never just pitch a single feed post.

When pitching, go HARD on the specific value you will add to the brand with your content, engagement rate, experience, and community. Not necessarily your follower count.

Always try to stay in line with your niche, and when in doubt, ask your audience in your stories! "Hey guys, would you be interested in brand x? "Do you like brand x?"

Do a poll and let the numbers speak for themselves! That would be great data to share with the brand you pitch as well—a screenshot of the poll results in their favor.

Check out this article here for some general information on how to create a media kit if you don’t know how and you definitely want to continue reading my emails. We’re going to break down how to create a media kit that actually attracts brands real soon!

Canva also has some great templates that you can easily edit. That's what I tell all of my students to use.

As a baseline, the industry standard is $100 per 10,000 followers. This basic formula does not take into account video content, your engagement rate, niche worth, usage rights, expertise, or the time it costs you to put the deliverables together, all of which should be factored into your pricing.

Be prepared to negotiate, and always push for a little more than you think you can get.

Most 4-figure plus deals are landed on calls with a brand, not back and forth via email or DM, so always offer and encourage a meeting with the brand to discuss their campaign vision and current marketing goals.

Let your personality, readiness, creativity, and professionalism shine through.

You will get the best offer that is reflective of your current content quality, engagement rate, AND the strength of your pitch.

Don’t let this newsletter be your only source of opportunity. You should be actively looking for brands relevant to your niche and consistently pitching yourself every 4–8 weeks to these brands.

And remember if a brand says no, it's not a forever no, it's just no right now :)

I cannot tell you how many clients over the course of my career told me no/not interested during my first pitch.

I also cannot tell you how many creators I know who have landed pitches that the brand originally said no to.

The power is always in a well-executed follow-up and being able to prove your worth.

Don't wait for money to come to you, go to money.

Have an amazing day!

Ash